Where and how will potential participants see the materials you sent me?
The ad creatives will be used to promote your study's campaign recruitment across multiple digital advertising platforms (e.g. Facebook, Google, WebMD, etc.). We use these creatives in combination with the ad titles and ad copy we created for your study. We provide examples of common ad formats in your study material packet. If you’re curious about the format of any specific ad platform, please let us know, and we’ll supply some examples. When a potential participant clicks on any of your ads running online, they will be brought to your study’s landing page. From there, if the potential participant clicks on any of the buttons on your study’s landing page, they will be brought to your study’s secure screening form and can submit it from there.